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5 blog settings you need to change
Today it’s easier than ever to launch a blog. With so many free and easy to use blogging platforms available you can have a new site up and running in no time at all. Best of all, most of the...
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AdWords: Back to Basics
Having finally gotten around to taking the new AdWords certification exams, I’ve been thinking a lot about the basics of paid search. The two required qualified partner exams, “Google Advertising...
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Don’t settle for bad web design
It still surprises me when I see bad web design being sold to clients. It’s almost 2011, there is no reason to put up with bad creative. To prove that, let’s debunk the most common excuses for poor...
View Article25 Internet marketing resolutions
A new year is upon us. Hopefully your internet marketing strategy for 2011 is already in place and that the new year brings you incredible returns. If you’re still looking for ideas and recommendations...
View ArticleCalculating website redesign ROI
Calculating projected ROI (return on investment) for a website redesign is both a science and an art. The science piece relies on historical averages and known variables while the art piece is a best...
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The Big List of Internet Marketing Tools
No matter what your internet marketing goals, there is a tool to help you achieve them. But selecting the right tool from so many choices can seem overwhelming. To help you find the right software for...
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A Redesign Fit For A Nestlette
Our client, Nestlette, recently went live with a brand new website and logo and we just couldn’t keep the news to ourselves! We are very excited for the team at Nestlette and anticipate the new design...
View ArticleSee With Your Eyes, Not With Your Tools
At Radium, we perform a ton of SEO audits. Some are simply a cursory overview of a website while others are much more detailed and in-depth. For the latter, we use a mix of marketing tools to analyze...
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How Not To Handle Mobile Redirects
This isn’t a technical post on how to redirect users to a mobile version of your website. There are numerous articles that cover that topic in great detail. Rather, this post will cover the user...
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Success Page Marketing
I like to talk a lot about landing page optimization. As a marketing tactic, it delivers unparallelled returns because you are taking advantage of existing traffic. It raises conversion rates, lowers...
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